- February 14, 2018
- Posted by: aadibi
- Category: Information For Inventors, Information for Startups
For decades, technology experts have been saying that innovation is accelerating. They have the data to prove it. In order to create a great invention in this environment, you must know what else is going on around you.
If you’ve got the talent and creativity to make something great, all you need to do is to be able to predict what customers need. When you’re trying to find inspiration to help with inventions, think about these 6 major cultural trends.With over 300,000 patents filed every year, constant innovation is one of the best stereotypes of American culture. Whether you manage to invent the next smartphone or just an indestructible case for one, you’ll need to file a patent to protect your invention. Inventors find that following tech trends can help with inventions in a big way.
1. Augmented Reality
From gaming to advertising, more companies are taking advantage of the rich geographical data sets we have access to. That geo-targeting combined with the right approach can get users engaged in your product in innovative ways.
Pokemon Go users report spending more time outdoors walking around thanks to their engagement with the app. By reinventing the world that your customers inhabit, you’re able to fold your products and services into their lives in a natural way.
Whether your invention helps users to engage with the world around them or can be found through augmented reality, this is a powerful approach. Clients will see you as part of a new wave of innovation and make your product a household name.
2. Productivity Innovations
As more people work from home or struggle to stay focused in a competitive work environment, people need help focusing. People with attention issues use objects like fidget spinners or fidget cubes to relax and stay focused.
With the number of distractions available, some tech users need to be cut off from distraction because they can’t do it alone. Apps and technology now implement timers and codes to keep users from social media or browsing when they’re supposed to be focused on a task.
A recent New York Times article suggested that the way to break phone addiction is to make a “worse” phone. With all of the research and development dollars devoted to increasing engagement, those colors and notifications have been engineered to optimize interaction.
By disabling some of the most attractive features of your phone, you can get in the way of those millions of research dollars and give users a break.
3. Smart Home Devices
With the sales of smart home devices now approaching the $200 billion mark, in the next few years, the majority of homes will have them. Voice search, one of their main functions, have opened advertising to a completely new ecosystem.
The same can be said for whatever industry you specialize. Whether you’re in entertainment, finance, or manufacturing, you can find ways to use smart devices to help with inventions. You can just lie on your back naming off things for your device to search for or you can find a way to improve those devices.
As homes, wearables, and smartphones become integrated, there will be more open space for smart home devices to flourish.
4. “Fake News”
As we’ve learned through discoveries made by journalists and investigators, there’s a lot of open space on the internet that bad actors take advantage of. An innovative inventor can find a way to filter through that fake news created by bots and paid writers.
Fake news can be created with nefarious intentions or just out of ignorance. Because of the low cost of entry, well-designed websites can gain a lot of traction regardless of the veracity of their data.
Looking at ways of filtering data can help with inventions. If you can create a perfect algorithm to separate real news from fake news, you could create a brilliant patent and save the world at the same time.
5. Young Leadership
With social and political movements being led by younger people, they’re using smartphones and social media for organizing. Even as Twitter and Facebook users lean toward an older demographic, young people still know how to use them to organize better than any other generation.
Finding ways to help to build organizations, grassroots movements, or linking people up IRL could be the next big thing. Movements online have value, but nothing is as valuable as the power of people getting together fighting for what they believe in. If you can help people organize on the front lines, you could be an innovator and an activist at the same time.
6. Gig Everything
Just about every single industry is being fractured in favor of some kind of lower-cost, gig’d version of itself. For better or worse, the model of clocking in and working from 9-5 is dying.
Whether we’re talking about the transportation industry, the ticket-buying industry, or even dog walking, there’s a gig version of every job.
One of the main issues with gig products like Uber is that the numbers don’t add up. By breaking down the costs of vehicle ownership, maintenance, fuel, and tolls, ride-sharing apps are showing meager returns to drivers.
Some critics have even compared the apps to the equivalent of payday loans: get money today, pay dearly tomorrow.
Looking critically at these models can help with inventions you might want to create. Finding a way to make these apps and services more efficient could put more money into the pockets of drivers. Streamlining the process could make you an innovator and a millionaire.
Trendwatching Can Help With Inventions
No matter what field you’re in, inventors are watching culture to know how to make the next move. Keep an eye on what’s hot and what’s interesting to people and you’ll be able to patent the next life-changing invention.
If you’re interested in patenting your great idea, contact us for tips on how to get started.